BD & Marketing Manager (12 month FTC)

Kingsley Napley is an internationally recognised law firm based in Central London. We support individuals and businesses in resolving conflict, safeguarding their futures and maximising opportunities. Our wide range of expertise means that we can provide support for our clients in all areas of their business and private life. Many of our lawyers are leaders in their field and our practice areas are highly ranked by the legal directories.

Business Development & Marketing

The Business Development and Marketing Manager will be responsible for implementing BD&M strategy across Dispute Resolution, Employment and Costs (although Dispute Resolution will take around 80% of the work). This role will also directly manage one Senior BD Executive to deliver support to those designated practices.

Main duties and responsibilities will include:

• Planning, Budgeting & Reporting – create and implement practice BD&M plans, in line with KN strategy, using the firm wide planning approach. Implement, monitor, measure and report on activity to ensue ROI is in line with planned expectations
• Directories and advertising – ensure practice area is represented in appropriate listings, rankings, directories etc. through earned and purchased channels, in order to build recognition in the marketplace
• Content & Collateral – work with fee earners to produce a strategic series of articles, blogs, whitepapers, videos, credentials, brochures etc aligned to the strategic growth plans of each practice
• Events & Sponsorships – aligned to strategic plans, create and manage a calendarised programme of events, on and offline, to assist practices in building and sustaining client relationships
• Pitches & Presentations – lead on creation of client presentations and pitches, as well as responses to tender requests to assist practice in winning revenue
• Key accounts – plan, monitor and report on activity, pipeline and revenue from key accounts
• Management – train, develop, manage and ensure quality of delivery from Senior BD&M Executive as well as acting as a role model for other junior members of the BD&M team
• Proactively develop effective working relationships with partners/ fee-earners across the firm providing them with professional BD&M advice, guidance and support
• Maintain and appropriately share knowledge of best practice and industry experience
• Assist the Business Development & Marketing Director in overseeing the operations of the BD team, ensuring that processes/ projects are efficient, effective and completed on time
• Represent the BD&M team on key internal responsible business groups and committees such as the Diversity and Inclusion committee and appropriate sub-committees
• Other such duties as and when required.

Every effort has been made to ensure that this is a full description of the tasks and responsibilities of this role. However, it is not an exhaustive list. The job description may be changed or developed at any time to reflect changes as required.  However, changes will not be made without full consultation with the post-holder.

Kingsley Napley are committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will be considered for employment regardless of race, age, disability, gender identity, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity and religion.